WHO WE ARE
AND WHAT DRIVES US

ftrace connects

We create transparent connections along global supply chains. We are dedicated to the central challenge of establishing uniform data formats within supply networks. On the basis of global standard from GS1 and other established standards, ftrace enables the industry and retail community to transfer and retrieve data across company and industry lines. We thus enable all actors along the entire supply chain to exercise their social and environmental responsibility and bring more trust and efficiency to supply networks.

ftrace around the world

Only ftrace offers this

The power of transparent supply chains

Based on standardised data, we connect companies and products as well as their ingredients, then enrich them with supply chain data relevant for sustainability, traceability and quality. We thus create transparent supply chains which, with the appropriate access authorisation, can be used by companies to proactively assume their responsibility for the entire supply network.

Trustworthy neutrality

Established on behalf of industry and retail, we advocate as a trustee for the interests and concerns of our community, which is why they can always rely on our unbiased and always neutral approach.

Integrative standards

Through the (digital) standardisation of cross-company processes, data at the interfaces of the supply chain can be efficiently connected, exchanged and permanently simplified at any time.

Collaborative exchange of data

In close exchange with the community, we create a holistic understanding for the connection of relevant data to establish the basis for successful collaboration along the supply chain.

fTRACE – facts and figures

NUMBER OF PRODUCTS

233000

NUMBER OF END PRODUCTS

20000

Customers

770

Users

5600

Countries

35

NUMBER OF EVENTS IN MIO.

315

ftrace - a company of osapiens and GS1 Germany

The technology-driven osapiens HUB and the neutrality of GS1 Germany unite a vision with the community-strong ftrace solution: Based on transparency in the supply chain, companies should be able to operate with sustainable efficiency and fulfil their social and ecological responsibility. GS1 Germany is primarily known for the barcode. Together with industry and trade, the company develops solutions to ensure that products are available in stores at all times and that the assortment meets the wishes of consumers. The standards and processes of GS1 Germany facilitate batch-accurate traceability via ftrace, and so we see ourselves as a neutral, trustworthy partner and mediator between industry and trade. We bring companies from the food sectors to the table and try to increase the potential of traceability and supply chain transparency.

Mission statement

We improve efficiency and build confidence along the entire supply chain by standardising individual industries and enabling companies to share origin data and other transparency information with one another.

 

 

Standardisation

We promote the use of globally valid GS1 standards, which are the critical building blocks for achieving efficient, error-free digitalisation and for interoperability.

Digitalisation

Using global GS1 standards as a base, we digitalise all key traceability-related events within the supply chain and ensure the usability of this data.

Cooperation

Supply chains are made up of a large number of stages. We bring all members of the chain together and create a uniform language to express traceability.

The history of fTRACE

ftrace– the path towards a neutral B2B2C solution

Originally developed by the Tönnies group of companies, ftrace was initially used exclusively for tracking meat and ham products. Back then, the tool had clearly been designed with consumer communication in mind. In 2012, GS1 Germany GmbH bought ftrace with the aim of using the platform to create a neutral traceability solution that was available to all companies within the sector. To this end, ftrace was developed from a pure B2C tool to a B2B2C solution, which has resulted in a tool today that offers a comprehensive approach to traceability.

A customised solution for the fish sector

In 2012, ftrace and GS1 Germany brought together a number of key players – fishing companies, processing firms, retailers, NGOs and authorities – and launched a pilot project whose goal was to develop a shared solution for the fishing industry. Meanwhile, more than 100 companies from the fishing industry have signed up for ftrace with the aim of improving the efficiency of internal processes, meeting legal requirements or making origin and processing-related data transparent for the end consumer.

A subsidiary of GS1 Germany

The traceability solution ftrace was marketed by GS1 Germany between 2012 and 2016. In 2016, ftrace became a subsidiary, ftrace GmbH. At this point in time, the need to manage traceability in today's global procurement markets was growing out of all proportion. As an agile, specialist company that is quick to react to international demand and customer expectations, ftrace is responding to this need by focusing all efforts on the implementation of a platform that enables product traceability.

ftrace in service counters

In 2017, ftrace introduced an integrated traceability solution for service counters, ftrace market. Today, the solution is primarily used by the meat segment; however, ftrace plans to roll out to other product lines such as seafood, delicatessen products and cheese in the near future. First and foremost, ftrace market enables the digitalisation of the movement of goods and the paperless documentation of all fresh foods sold over the counter. A legal review of the tool has confirmed that it complies with all requirements of current food laws.

International growth

GS1 Germany is the second largest member organisation of the Global Standards One network with its total of 112 country organisations around the world. Ftrace has access to this global network and already works closely with various member organisations such as GS1 Spain, Ireland, Croatia, Austria or Hong Kong. ftrace offers the potential to be implemented across countries as a global traceability solution based on GS1 standards.

Multi-ingredient products and emerging sectors

To lever the opportunities of standardised traceability in other product lines, various companies from industry and retail teamed up with ftrace in 2015 and began carrying out projects in the field of multi-ingredient products. Today, raw materials such as cereals, rice, sugar and cocoa can all be tracked using ftrace. In 2016, a number of different products from the cereals segment became the first multi-ingredient items that end consumers could scan in store to access information about product origin and processing.

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The repositioning of ftrace

In 2021, the ftrace brand was repositioned. The previous range of services was expanded with the introduction of the extension ftrace transparency. The extension added the topics of supply chain mapping of the entire supply network and the enrichment of supply chain data with sustainability and quality criterion to the existing batch-based traceability of food offered by ftrace traceability. With ftrace, retailers and brand manufacturers are now in a position to obtain a holistic view of their supply network and thus assume responsibility for their supply chains through permanent optimisation.

osapiens & ftrace united by a common goal: supply chain transparency

In February 2023, the merger of osapiens and ftrace was announced, kicking off the union of technology and community: economic sustainability through AI-driven supply chain transparency based on cross-industry data availability enhanced with state-of-the-art technology.

The multi-tenant osapiens HUB platform uses technologies such as iPaaS, IoT and AI to integrate, process and analyse large amounts of data. For customers, this enables automated & simplified supply chain management through transparency at product and supplier level.

The merger of osapiens with ftrace and GS1 Germany releases new strategic development potential for the community through immediately implementable technological scaling based on neutral data availability. In this way, the osapiens HUB quickly and legally complies with directives such as the EU's Tobacco Products Directive (TPD) and the German Supply Chain Sourcing Obligations Act (LkSG). The HUB is prepared for the Whistleblower Protection Act (HinSchG), Corporate Sustainability Reporting Directive (CSRD), Renewable Energy Directive (REDIII) and other upcoming regulations on transparency and traceability in the supply chain. The combination of community, technology expertise and implementation speed drives holistic solutions for more sustainability through transparency.

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